GUWAHATI, Jan 19 - In what may boost tourism in the North East, the Australia India Travel & Tourism Council (AITTC) has signed a memorandum of understanding (MoU) with the Northeast India Tour Operators’ Association (NEITO) to put the region under the tourism radar in Australia.
The MoU was signed by NEITO secretary Madhushmita Khound in Guwahati and AITTC chairman Sandip Hor in Sydney. The AITTC part of signing of the MoU was done on January 18 in the presence of B Vanlalvawna, Consul General of India in Sydney; Chandru Appar, Deputy Consul General of India in Sydney; Barbara Ward, president of NSW Australia India Business Council; Phillip Bonicace, co-chairman of AITTC, and Vishnu Daram, secretary of AITTC.
“This is a major step to put North East India under the tourism radar in Australia,” said Hor after the signing.
He said that attractions of the region like Assam’s Brahmaputra river cruise and the Kaziranga National Park, Tripura’s royal palaces, Sikkim’s Himalayan beauty, Nagaland’s Hornbill Festival and many more have tremendous potential to add a new dimension to international tourism in India.
The MoU aims to enhance destination knowledge among Australians and facilitate establishment of a travel and tourism connect between Australia and North East India.
While the India Tourism office in Singapore now looks after the Australian market, tourism-related services are also provided by the Indian Consulate in Sydney, located at 265 Castlereagh Street, Sydney.
As per data released by the Australian Bureau of Statistics, India is one of the most popular destinations for Australians. However, travel to the North East – known for its splendid nature, diverse wildlife, colourful culture and vibrant history – has been limited.