GUWAHATI, Jan 9 - To create a platform for the ace and aspiring models and fashion designers of the region at par with the national-level fashion events, the Northeast India Fashion and Design Council and the Panache Group have joined hands to come up with East India Fashion Week in Guwahati on January 11 and 12.
The first of its kind event across the entire Northeast would be held here at Vivanta by Taj.
The event has been planned to create a benchmark parallel to the top of the fashion weeks across the country, complying with national standards and parameters of such an event.
With the participation of 26 local and national designers, 45 local and national female models and 20 male models, the two-day celebration will have three categories of designers, including emerging designers, established designers and celebrity designers.
Apart from this, the help of NGOs will be taken in promoting handlooms.
“We sincerely believe that the event would be the best medium locally available for the aspiring models and the designers to get hands-on experience and exposure to the global fashion industry by getting associated with a glamorous and large canvas,” said Medha Saikia, founder and president of the council.
Nearly 20 exhibitors will be displaying their handloom, handicraft, food, jewellery, etc.
The event would be formally inaugurated on January 11 by Swapnanil Barua, retired IAS, followed by an opening sequence by Kabita Baruah Medhi from Shillong. Four slots have been allotted on each day, with three designers in every slot. The closing slot will have celebrity designer Aditi Holani from Mumbai.
On January 12, exhibition doors would open at 11 am and shows would start from 1.30 pm.
“The main principle of this fashion week is to bring out new designers and support them, giving exposure to their creativity from a single platform. We shall try to make it a fixed-date annual event so that national buyers can also fix their procurements accordingly. The East India fashion Week will give the input suppliers an assessment of the annual requirements of materials and services. The event will give an idea of the emerging fashion trends in Northeast India for the next season. We hope that the Northeast India fashion industry will have a structured growth with this fashion week,” said Meghali Das, secretary of the Council.
Purbashree – the Weaver’s Excellence Award – will be given to Anu Rajbongshi from Sualkuchi at 7.30 pm on January 11.